Exclusive: Avanade CTO Says AI Conversations Are Now More Cultural Than Technical

Avanade CTO Aaron Reich emphasizes that AI discussions have shifted from technical challenges to cultural and behavioral considerations, focusing on reskilling staff across different roles to enable effective AI adoption. He notes that while organizations generally understand AI, the main challenge lies in keeping pace with rapidly evolving tools and driving holistic transformation that includes governance, risk, and talent alongside business process changes. Reich highlights efforts like scaling Microsoft Copilot for clients such as Colonial First State, demonstrating a comprehensive approach to integrating AI across enterprise functions.

https://www.crn.com.au/news/2026/ai/avanade-cto-says-ai-conversations-are-now-more-cultural-than-technical

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